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Selling aHome
As a homeowner, you can play an important part
in the timely sale of your property. When you
take the following steps, you’ll help your Real
Estate Diversity Group Sales Associate sell your
home faster, at the best possible price.
The easiest and most reliable way to improve
the appeal of your home is to enlist a quality
home service professional. The right professional
can help you get everything in order - from repainting
the kitchen to providing a thorough cleaning -
so you can stay focused on more important things.
- Make the Most of that First Impression
A well-manicured lawn, neatly trimmed shrubs
and a clutter-free porch welcome prospects.
So does a freshly painted – or at least freshly
scrubbed – front door. If it’s autumn, rake
the leaves. If it’s winter, shovel the walkways.
The fewer obstacles between prospects and the
true appeal of your home, the better.
- Invest a Few Hours for Future Dividends
Here’s your chance to clean up in real estate.
Clean up the living room, the bathroom, the
kitchen. If your woodwork is scuffed or the
paint is fading, consider some minor redecoration.
Fresh wallpaper adds charm and value to your
property. If you’re worried about time, hire
professional cleaners or painters to get your
house ready. Remember, prospects would rather
see how great your home really looks than hear
how great it could look "with a little work."
- Check Faucets and Bulbs
Dripping water rattles the nerves, discolors
sinks, and suggests faulty or worn-out plumbing.
Burned out bulbs or faulty wiring leave prospects
in the dark. Don’t let little problems detract
from what’s right with your home.
- Don’t Shut Out a Sale
If cabinets or closet doors stick in your home,
you can be sure they will also stick in a prospect’s
mind. Don’t try to explain away sticky situations
when you can easily plane them away. A little
effort on your part can smooth the way toward
a closing.
- Think Safety
Homeowners learn to live with all kinds of self-set
booby traps: roller skates on the stairs, festooned
extension cords, slippery throw rugs and low
hanging overhead lights. Make your residence
as non-perilous as possible for uninitiated
visitors.
- Make Room for Space
Remember, potential buyers are looking for more
than just comfortable living space. They’re
looking for storage space, too. Make sure your
attic and basement are clean and free of unnecessary
items.
- Consider Your Closets
The better organized a closet, the larger it
appears. Now’s the time to box up those unwanted
clothes and donate them to charity.
- Make Your Bathroom Sparkle
Bathrooms sell homes, so let them shine. Check
and repair damaged or unsightly caulking in
the tubs and showers. For added allure, display
your best towels, mats, and shower curtains.
- Create Dream Bedrooms
Wake up prospects to the cozy comforts of your
bedrooms. For a spacious look, get rid of excess
furniture. Colorful bedspreads and fresh curtains
are a must.
- Open up in the Daytime
Let the sun shine in! Pull back your curtains
and drapes so prospects can see how bright and
cheery your home is.
- Lighten up at Night
Turn on the excitement by turning on all your
lights - both inside and outside - when showing
your home in the evening. Lights add color and
warmth, and make prospects feel welcome.
- Avoid Crowd Scenes
Potential buyers often feel like intruders when
they enter a home filled with people. Rather
than giving your house the attention it deserves,
they're likely to hurry through. Keep the company
present to a minimum.
- Watch Your Pets
Dogs and cats are great companions, but not
when you're showing your home. Pets have a talent
for getting underfoot. So do everybody a favor:
Keep Kitty and Spot outside, or at least out
of the way.
- Think Volume
Rock-and-roll will never die. But it might kill
a real estate transaction. When it's time to
show your home, it's time to turn down the stereo
or TV.
- Relax
Be friendly, but don't try to force conversation.
Prospects want to view your home with a minimum
of distraction.
- Don't Apologize
No matter how humble your abode, never apologize
for its shortcomings. If a prospect volunteers
a derogatory comment about your home's appearance,
let your experienced Real Estate Diversity Group
Associate handle the situation.
- Keep a Low Profile
Nobody knows your home as well as you do. But
Real Estate Diversity Group Sales Associates
know buyers - what they need and what they want.
Your Real Estate Diversity Group Associate will
have an easier time articulating the virtues
of your home if you stay in the background.
- Don't Turn Your Home into a Second-Hand
Store
When prospects come to view your home, don't
distract them with offers to sell those furnishings
you no longer need. You may lose the biggest
sale of all.
- Defer to Experience - It's the Experience®
When prospects want to talk price, terms, or
other real estate matters, let them speak to
an expert - your Real Estate Diversity Group
Sales Associate.
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Help Your Agent
Your Real Estate Diversity Group Associate
will have an easier time selling your home
if showings are scheduled through his or her
office. You'll appreciate the results!
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